 |
BIOAndriy Zolotoiy is a Toronto based photographer with primary interest in portrait, fashion and food photography. Originally, his interests were first peaked in his high school years in Ukraine, where he played around with black and white film photography. After graduating high school, he had the choice of majoring in the arts or in computer sciences, and so his life took a turn for the more technological. After moving to Toronto in 1995, he spent a decade as a software consultant. It had been nearly twenty years since he'd picked up a camera, and with a new family, his old love came back to him, but in a different form. Ever since then he's been dabbling with photography, and now his hobby is his second profession. One of his major influences has been El Greco, a painter of the late Renaissance era, who's style of painting was very realistic, but started to show some impressionist techniques, with different paint pallets, and a sense of motion was captured, which was very different from the static painters. Like El Greco, Andriy, with his photography, enjoys the aspect of bringing opposites together with a balance. The photo studio name X-processed (pronounced: cross-processed) came up as natural selection to underline photographer's addiction to funky shifted color spectrum produced by darkroom method called cross-processing. In 2009 Andriy received honourable mention from IPA awards for his Fiasco series in Fashion category. Clients / media appearancesChef Suman Roy, InDeed Labs, Red Skin Magazine, RedLine Clothing Trading, bieMEDIA / YellowPages, Fieerce Fashion House, DAVIDsTEA, W25 magazine, Kontakt Model & Talent Management, ProAction Cops & Kids, NUVO magazine, Toronto Alternative Arts & Fashion Week, Auxiliary Magazine, Gothic Beauty magazine, The Clothing Show, Hitsduo studios, The Sound Of Sirens, Photosho magazine, PhotoLife magazine. |
